There could soon be a cheaper way to experience the timeless Ferrari 250 GTO.
Reviving rare classic cars as continuation models is all the rage right now. It’s a lucrative trend that was first started by Jaguar when the automaker revived the . More recently, the automaker . Aston Martin, too, is , and the . After monitoring their success, Ferrari could be the next automaker to capitalize on the continuation-car craze.
Speaking to at the Geneva Motor Show, Ferrari boss Sergio Marchionne revealed the first car being considered is arguably its most iconic: the breathtakingly beautiful 250 GTO. “The answer is yes, but I struggle with the term ‘continuation car’,” he said. “I bought the carcass of an E-Type when I was a kid, because I thought it was the most beautiful thing ever made. I sold it a while later, hadn’t fixed it. What Jaguar has done with the lightweight cars is clever, but reinventing the 250 is a tough gig, and living off the spoils of the past is a bad habit to get into," he continued.
“But there’s definitely a platform there, and hopefully we can show you something in the next few years." The 250 GTO’s timeless design and sublime V12 makes it one of the most desirable classic supercars ever made, so Ferrari shouldn’t find it difficult to sell the entire production run to wealthy buyers. Ferrari only built 39 examples of the 250 GTO between 1962 and 1964, including three 330 GTO models with the same body with a larger 4.0-liter V12, while other models featured a 3.0-liter V12. Each was built by hand with subtle design tweaks to distinguish each model.
A Ferrari 250 GTO continuation car would no doubt be astronomically expensive, but it would still be considerably cheaper than tracking down an authentic example. The most expensive 250 GTO sold for an .